What is Personal Branding (and why do I care)?

Personal Branding is a new way of approaching business marketing. Formerly known as the "corporate headshot", personal branding goes a step further and not only creates a portrait, it evaluates and meets your needs as a professional and individual, representing you to your world, the way YOU want to be seen. 

The reality is that we live in a world where image is king - your image gets you that swipe on Tinder, the free drink at the bar, and even the interview or job.  Who we are on our social networks and the image we display at our offices or places of business are no longer optional elements of success in social or business environments.

 It can be challenging to represent yourself authentically and accurately to your world. Whether you are an entrepreneur, a working mom, an established CEO, an office manager (or heck, just looking for a date), Personal Branding will present you at your absolute best. 

A Recent BEFORE & AFTER, SAME PERSON, SAME SUIT, ONE YEAR LATER:

LEFT: Before
RIGHT: After

LEFT: Before
RIGHT: After

Just a few more examples of Personal Branding - this truly is for everyone.